Thomas Brahe

Thomas Brahe

Co-Owner of JM Band

Sidst opdateret

When the concert ends, the cloakroom needs to be ready

The final encore is over. The audience gets up, and the cloakroom becomes the next stop. Some guests need to catch a bus, others are waiting for friends, and the staff need to locate and return a large number of coats within a short period of time.

For a concert venue, the cloakroom is part of both the welcome and the farewell. That is why a digital cloakroom system needs to support the practical handling of physical items: receiving them, storing them and finding them again.

Digital Cloakroom for Concert Venues: Ready for the Final Encore

Tapla connects a reusable tag attached directly to the coat with a digital cloakroom ticket on the guest's phone. At JM Band®, we manufacture and supply Tapla Tags for use with Tapla.io. This gives you a physical starting point for digitalising your cloakroom.

Digital Cloakroom for Concert Venues: Ready for the Final Encore

The cloakroom number stays with the coat

What makes Tapla different is where the connection between the ticket and the item begins. The physical tag serves as both the coat's visible identification and the guest's access to the digital ticket.

The tag is attached directly to the item before the coat is placed on an unnumbered hanger. This means the number stays with the coat, even when it is moved from check-in to storage or prepared for collection.

Imagine a coat with blue tag 101. The guest has the corresponding ticket on their phone, and the staff look for blue 101 on the coat. The hanger can be changed without affecting the connection between the number and the item.

This is an important difference compared with a workflow where a digital ticket is created first and then needs to be linked to a physical item. With Tapla, the connection starts with the tag on the item. The digital part builds on this connection.

Guests can get ready before reaching the counter

The guest takes or is given a Tapla Tag and holds their phone near the tag or scans the QR code. After entering their phone number, the cloakroom ticket opens in the phone's standard browser. There is no need to download an app or create a guest account.

The ticket can also be saved to Apple Wallet or Google Wallet. This gives the guest one less paper ticket to keep track of during the concert.

Once the tag has been attached to the coat, it is ready to be checked in. If you have chosen to accept payments through Tapla, the guest can also pay on their phone before reaching the counter. Staff check the tag and, where relevant, the payment, receive the coat and place it in the cloakroom.

This preparation can reduce the number of tasks that need to be handled at the counter. To make this work effectively, the tags and instructions should be positioned so guests encounter them before they reach the front of the queue.

Make collection part of your planning

At the end of the concert, the task is to find the correct coat and have it ready for the guest. Tapla's collection request features and screens for staff and guests can be incorporated into this workflow.

A collection request can start the preparation process, while a screen can show which items are ready. This makes it possible to divide the work between employees retrieving coats and employees handing them back to guests.

The setup should match your available space and staffing. If you have a dedicated preparation area, it can be used as an intermediate station. With a smaller cloakroom counter, a simpler workflow may be more suitable.

When the item is collected, the guest's ticket is checked. The coat is returned, the ticket is completed as part of the process, and the tag is collected so it is ready for the next guest.

Digital Cloakroom for Concert Venues: Ready for the Final Encore

Colours and numbers provide structure in a permanent cloakroom

At a concert venue with permanent cloakroom facilities, you can use the same organisation from one event to the next. The colours and numbers on the tags can, for example, correspond to clearly marked sections and number ranges on the cloakroom rails.

Blue 101 can be placed in the area marked “Blue 101–200”. This gives even a colleague who did not originally receive the coat a specific place to look. The tag identifies the item, while your cloakroom layout helps staff locate it.

Tapla's operational overview and staff roles can also support collaboration. Once a tag is ready again after collection, it can be reused for the next guest and at future events.

Choose Tapla Tags for your cloakroom

At JM Band®, you can choose between a standard design and tags with your own custom print.

Your requirements Relevant solution
Standard Tapla design with colour and number Standard Tapla Tags
Your own logo and design for the venue Tapla Tags with custom print
Special numbering requirements Contact us about Tapla Tags with custom print
Testing the system with a colleague Tapla demo tags

Standard Tapla Tags are available in blue, red, yellow and green. Choose a colour and a series of 100 tags: 001–100, 101–200, 201–300, 301–400 or 401–500. These series describe the available standard product options; they are not a capacity limit for the Tapla system.

If you would like your own design, you can choose Tapla Tags with custom print. By default, numbering starts at 001 and continues upwards. Contact us if you need the numbering to match a particular cloakroom layout or have other specific requirements.

Free cloakroom system with optional payments and analytics

Tapla's software and cloakroom operation are free to use with no monthly subscription. You purchase the physical tags and reuse them from one event to the next.

If you want guests to pay for the cloakroom through Tapla, you can activate a Stripe account. You decide the cloakroom fee. Payment processing fees are separate from the free software.

Certain additional features, such as analytics tools, are locked until a Stripe account is activated. This does not apply to the features used for the day-to-day operation of the cloakroom.

Analytics covering busy periods and different events can provide a better basis for planning staffing levels. This means the experience gained from one concert can be used when preparing for the next.

Try a digital cloakroom before your next concert

The best way to evaluate Tapla is to try the workflow yourself. Find a colleague, a phone and a coat, and go through both the check-in and collection process. Switch roles so you can experience the solution from both sides of the counter.

Order Tapla demo tags from JM Band® and see how the tag on the coat connects with the ticket on the guest's phone.

Visit Tapla.io to learn more and create a profile. From there, you can take the next step towards a digital cloakroom that suits your concert venue.

FAQ

No. The tag is attached directly to the coat or item, which can then be placed on an unnumbered hanger. The number stays with the item as it is moved around the cloakroom.

No. The guest taps the tag or scans the QR code and opens the ticket in their phone's browser. The ticket can optionally be saved to Apple Wallet or Google Wallet.

Yes. The cloakroom system itself is free to use and does not require payments through Stripe. Certain additional features, such as analytics tools, are unlocked when the venue activates a Stripe account.

Yes. When the item is collected, the ticket is completed and the tag is collected and made ready for the next guest. The same tags can be used again at future events.